As the CBD market has grown and evolved over the past three years, products have found their home in and amongst the vitamins and supplements on the high street shelves. It’s a natural conclusion, CBD helps maintain a balanced lifestyle and there is an undoubted connection between CBD products and people wanting to optimise their health and wellbeing.
One brand embracing the wellness first approach is Prym Health, a UK based company with a range of nutritional supplements with CBD at the heart of their range. Founded by two friends with a keen interest in the cannabis industry, Prym Health was launched in February 2021 after the common theme of Covid related delays and setbacks.
What makes the brand stand out is the broad approach to supporting customers’ health, “Although CBD is our main focus currently, our aim was to create a brand that supports general health and wellbeing which is why we decided to slowly introduce non CBD supplements.” founder Aadil Choudhry tells us. Current products include vitamin gummies, which include Vitamin C, Multivitamin, Biotin and an Apple Cider Vinegar gummy, but the brand hopes to combine the two in a new product out this year.
As well as being focused on nutrition, Prym Health has been careful about the CBD they use in their range, working with specialists to create unique blends and formulas. “Although the market is crowded, the majority of the companies we are seeing are those that have approached one of the popular white label manufacturers, bought a whole range of products and rushed to market as CBD is seen as the trend to be taken advantage of. With Prym Health’s vision of creating a well-rounded health and wellbeing brand, we are here for the long run. That’s why we have spent time researching and speaking to several manufacturers who we feel can create the most premium products. With there being a stigma or still an unawareness of the benefits of CBD, it is vital for us to offer these premium products so those trying CBD for the first time are left with a positive experience and their views are not hindered by the large number of sub-par products in the market currently.”
With there being a stigma or still an unawareness of the benefits of CBD, it is vital for us to offer these premium products so those trying CBD for the first time are left with a positive experience
All of this is reflected in the products Prym Health sell, as well as the CBD oils in classic flavours, the brand also stocks more unusual lines such as Lavender, there are CBD + Vitamins Gummies, e-liquids and topicals. Does the company have anything exciting in the pipeline? “A lot of time and effort in 2021 was spent navigating the complexities of running a company dealing with CBD products. Now that we have solutions to those complexities, 2022 is a really exciting year for us with a lot in the pipeline. I can’t go into too much detail as some things are still in the development stage but you’ll be seeing two new CBD products which are quite unique to the UK market in the next 2-3 months which we aim to introduce. Along with this, we have a small number of additional CBD products aimed at the fitness market and our non CBD products will be expanding over Q3/Q4 2022. All in all, 2022 is on track to be an eventful year for us and we look forward to not only offering more premium products to our existing customers and the market as a whole, but also continuing to raise awareness around CBD and the benefits that come alongside it.”